Where Do i Get an Idea?

You can investigate formal techniques for generating ideas from specialists in creative thinking, brain storming and lateral thought

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Although a diversification idea is ultimately the promoter's responsibility, some organisations can offer help. Your Rural Enterprise Adviser will be able to assist with developing a business idea.

There are also web sites that provide resources to assist in generating business ideas. An enquiry under 'business idea generation' with any of the popular search engines will yield plenty of relevant information.

When searching for a diversification idea, consider everything that comes to mind, however unlikely it may initially sound. Some of the best business ideas stem from unlikely sources - the selling of bottled water was initially thought an oddity, now it is a multi-million pound industry.

Consider the following: